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For wine and brewery tour guides

The tipping app for wine and brewery tours.

After the last tasting, guests want to thank the guide who made the day. GuideGallery gives them a cash-free way to tip you by card, Apple Pay or Google Pay, and every guest gets a free gallery of the cellars, vineyards and taprooms, whether or not they tip.

Download free for iPhoneHow tipping works
Updated 7 October 2026 · By the GuideGallery team · 5 min read
Guests at a tasting bar with glasses of white wine and an open bottle
A wine tasting. Every guest gets the photos free.Photo: Clément Vatte on Unsplash
$57.4bnGlobal wine tourism market in 2026, forecast to reach $138.4bn by 20331
52%of wine tourism spending was on tastings and wine tours in 20251
45%of wine tourism bookings were made online in 20251
34%of guests tip through a GuideGallery gallery on wine and brewery tours, averaging £12.50GG

How tipping works on a wine or brewery tour.

Wine and brewery tours are usually booked and paid in advance, with a tip for the guide at the end, often 10–20% of the tour cost. Guests are relaxed, their hands are full, and the minibus is waiting.

One QR code before the last stop lets everyone save the photos and say thanks in their own time, without anyone hunting for cash.

  1. 1
    Capture the cellar and the tastingAdd photos to today's gallery between stops. Guests stop taking blurry photos of every glass.
  2. 2
    Show the QR code before the ride homeGuests scan it with their camera. No app, no account.
  3. 3
    Photos free, thanks optionalGuests download the gallery free and can tip by card, Apple Pay or Google Pay.
  4. See the full walkthrough

How much to tip a wine tour guide.

What published tipping guides recommend. Tip the driver separately if they aren't your guide.

Rule of thumb10–20% of the tour cost2
United States15–20% of the tour cost3
France, Italy, Spain, Germany$5–15 per person for a full day2
Drivers in Europe$5–10 per day2

Why wine and brewery guides use GuideGallery.

Better than emailing photos a week laterThe gallery is ready before the bus leaves, and gone after 7 days.
A thank-you without cashCard, Apple Pay or Google Pay, in a few taps on the guest's own phone.
Reviews while it's freshAfter tipping, guests are invited to review you on the site you choose.

New to GuideGallery?

The easy way for guests to thank their guide, with a free photo gallery every guest takes home. Free to download, no subscription.

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How GuideGallery worksScan a real gallery from a New York tour and see what guests see.

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Common questions.

How much should you tip on a wine tour?

10–20% of the tour cost is a common guide, and 15–20% in the US. In much of Europe, $5–15 per person for a full day is typical.

Can guests tip a wine tour guide by card?

Yes. With GuideGallery, guests scan the guide's QR code and tip by card, Apple Pay or Google Pay. No app or account needed.

Do guests have to tip to get the photos?

No. Every guest views and downloads the gallery free. Tips are for the tour.

Does it work for brewery and distillery tours?

Yes. Any guided tour where guests like to say thanks can use GuideGallery.

More tour types
Free walking toursFood toursBike toursBoat and kayak toursAdventure and hikingAll industries
Give guests the photos before the bus leavesFree to download. No subscription.
Download free for iPhone

Sources

  1. Persistence Market Research, via Global wine tourism will reach $138.4 billion by 2033, Vinetur, 11 June 2026
  2. How Much to Tip Tour Guides Around the World, Go Overseas
  3. How Much to Tip Your Tour Guide, Tasty Tours NYC
  4. GG: GuideGallery figures, average tip and share of guests who tip on wine and brewery tour galleries.